Web Producer
Company: Sierra
Location: San Francisco
Posted on: April 2, 2026
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Job Description:
About us At Sierra, we’re creating a platform to help businesses
build better, more human customer experiences with AI. We are
primarily an in-person company based in San Francisco, with growing
offices in Atlanta, New York, London, Paris, Madrid, Munich,
Singapore, Japan, and Sydney. We are guided by a set of values that
are at the core of our actions and define our culture: Trust,
Customer Obsession, Craftsmanship, Intensity, and Family. These
values are the foundation of our work, and we are committed to
upholding them in everything we do. Our co-founders are Bret Taylor
and Clay Bavor . Bret currently serves as Board Chair of OpenAI.
Previously, he was co-CEO of Salesforce (which had acquired the
company he founded, Quip) and CTO of Facebook. Bret was also one of
Google's earliest product managers and co-creator of Google Maps.
Before founding Sierra, Clay spent 18 years at Google, where he
most recently led Google Labs. Earlier, he started and led Google’s
AR/VR effort, Project Starline, and Google Lens. Before that, Clay
led the product and design teams for Google Workspace. What you'll
do Lead end-to-end content publishing workflows, managing
priorities and serving as the primary technical liaison between
marketing, design, product, and development resources. Manage and
optimize our content management system (CMS), ensuring it meets
marketing needs while maintaining strong technical standards and
scalable workflows. Oversee quality assurance for all published
content, including SEO optimization, accessibility compliance,
brand consistency, and accuracy across editorial surfaces (blog,
news, resources). Drive continuous improvement in content
operations through process optimization, technology enhancements,
and clear documentation for web standards, templates, and best
practices. Translate product and marketing briefs into clear
production plans, owning new page development through launch while
maintaining localization workflows and timely updates across
existing and new regions as we grow. What you'll bring 5 years of
experience in web content management or digital production Deep
expertise with enterprise-grade content management systems
(experience in Sanity is a plus!) Strong technical understanding of
web technologies, digital content best practices, creativity, a
collaborative spirit, and an eye for detail Experience with
international content deployment and localization workflows
Excellent project management skills and ability to coordinate
multiple stakeholders Sample projects Understanding of SEO, web
accessibility standards (WCAG 2.1), and digital brand governance
Leading complex content workflows for international launches,
ensuring localization accuracy and maintaining brand consistency
across regions and languages. QB the launch of a new product page
by bringing together marketing, creative, and engineering teams.
Help publish a backlog of ~12 pieces of content on the
"resources"page Managing the creation and accuracy of blog and news
posts. Overseeing resource lifecycle management. Handling content
workflows for testing and optimization efforts. Supporting
adherence to SEO, accessibility, and brand standards across all
content launches. Even better Experience supporting AI, developer,
or highly technical products, translating complex concepts into
clear, scalable web content. Familiarity with modern web stacks and
headless CMS architectures, and comfort partnering closely with
engineering on production workflows. Experience scaling content
operations in a fast-growing, global company, including building
processes from scratch and evolving them as the org matures. Our
values Trust: We build trust with our customers with our
accountability, empathy, quality, and responsiveness. We build
trust in AI by making it more accessible, safe, and useful. We
build trust with each other by showing up for each other
professionally and personally, creating an environment that enables
all of us to do our best work. Customer Obsession: We deeply
understand our customers’ business goals and relentlessly focus on
driving outcomes, not just technical milestones. Everyone at the
company knows and spends time with our customers. When our customer
is having an issue, we drop everything and fix it. Craftsmanship:
We get the details right, from the words on the page to the system
architecture. We have good taste. When we notice something isn’t
right, we take the time to fix it. We are proud of the products we
produce. We continuously self-reflect to continuously self-improve.
Intensity: We know we don’t have the luxury of patience. We play to
win. We care about our product being the best, and when it isn’t,
we fix it. When we fail, we talk about it openly and without blame
so we succeed the next time. Family: We know that balance and
intensity are compatible, and we model it in our actions and
processes. We are the best technology company for parents. We
support and respect each other and celebrate each other’s personal
and professional achievements. What we offer We want our benefits
to reflect our values and offer the following to full-time
employees: Flexible (Unlimited) Paid Time Off Medical, Dental, and
Vision benefits for you and your family Life Insurance and
Disability Benefits Retirement Plan (e.g., 401K, pension) with
Sierra match Parental Leave Fertility and family building benefits
through Carrot Lunch, as well as delicious snacks and coffee to
keep you energized Discretionary Benefit Stipend giving people the
ability to spend where it matters most Free alphorn lessons These
benefits are further detailed in Sierra's policies, may vary by
region, and are subject to change at any time, consistent with the
terms of any applicable compensation or benefits plans. Eligible
full-time employees can participate in Sierra's equity plans
subject to the terms of the applicable plans and policies. Be you,
with us We're working to bring the transformative power of AI to
every organization in the world. To do so, it is important to us
that the diversity of our employees represents the diversity of our
customers. We believe that our work and culture are better when we
encourage, support, and respect different skills and experiences
represented within our team. We encourage you to apply even if your
experience doesn't precisely match the job description. We strive
to evaluate all applicants consistently without regard to race,
color, religion, gender, national origin, age, disability, veteran
status, pregnancy, gender expression or identity, sexual
orientation, citizenship, or any other legally protected class.
Keywords: Sierra, Hayward , Web Producer, IT / Software / Systems , San Francisco, California